What started out as a promotional tool for a project that San Francisco based design office, Mine™, created to point folks towards positive action, quickly turned into a design phenomenon. And no wonder. It's an incredible idea.
Imagine you see an area in your town or city draped in yellow police tape. Yet as you get closer and closer to satisfy your morbid curiosity, you realize that the tape doesn't read, "Caution: Police Line: Do Not Cross", but instead it reads, "Everything is OK." Yeah, it is, isn't it?
The best part is that you can get your mitts on some of this tape to barricade your home, wrap around your spouse's car, or cover a park bench. I bought the Activist Kit and plan to quarantine my office. Just visit Everything is OK and think of all the places this tape could come in handy! Honestly, the amazing packaging and product design is worth the $16.

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1 comments:
Thank you SO MUCH for this link! This will be such a perfect gift for my smart-ass, practical-joking, yet eternally optimistic brother, I can hardly wait for his birthday to give it to him! I know he will put it to great use.
Love your site. My art may tend to the dark side, but I'm still a big believer in niceness! Let's face it, sometimes it's the only way we can have a positive effect on the world.
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